青山商事 MORLES(モアレス) produced by BEAMS DESIGN

naming/slogan
CD/C/ネーミング.原 晋

BEAMS DESIGNが企画、監修した青山商事の新ブランドのネーミングを担当。ネーミングの由来は「MOREでもLESSでもない、着こなしやすい服」。

01%e9%9d%92%e5%b1%b1%e5%95%86%e4%ba%8b%e3%80%80morles%ef%bc%88%e3%83%a2%e3%82%a2%e3%83%ac%e3%82%b9%ef%bc%89-produced-by-beams-design

02%e9%9d%92%e5%b1%b1%e5%95%86%e4%ba%8b%e3%80%80morles%ef%bc%88%e3%83%a2%e3%82%a2%e3%83%ac%e3%82%b9%ef%bc%89-produced-by-beams-design

03%e9%9d%92%e5%b1%b1%e5%95%86%e4%ba%8b%e3%80%80morles%ef%bc%88%e3%83%a2%e3%82%a2%e3%83%ac%e3%82%b9%ef%bc%89-produced-by-beams-design

04%e9%9d%92%e5%b1%b1%e5%95%86%e4%ba%8b%e3%80%80morles%ef%bc%88%e3%83%a2%e3%82%a2%e3%83%ac%e3%82%b9%ef%bc%89-produced-by-beams-design

05%e9%9d%92%e5%b1%b1%e5%95%86%e4%ba%8b%e3%80%80morles%ef%bc%88%e3%83%a2%e3%82%a2%e3%83%ac%e3%82%b9%ef%bc%89-produced-by-beams-design

06%e9%9d%92%e5%b1%b1%e5%95%86%e4%ba%8b%e3%80%80morles%ef%bc%88%e3%83%a2%e3%82%a2%e3%83%ac%e3%82%b9%ef%bc%89-produced-by-beams-design

07%e9%9d%92%e5%b1%b1%e5%95%86%e4%ba%8b%e3%80%80morles%ef%bc%88%e3%83%a2%e3%82%a2%e3%83%ac%e3%82%b9%ef%bc%89-produced-by-beams-design

08%e9%9d%92%e5%b1%b1%e5%95%86%e4%ba%8b%e3%80%80morles%ef%bc%88%e3%83%a2%e3%82%a2%e3%83%ac%e3%82%b9%ef%bc%89-produced-by-beams-design